Laurelle London provide turn-key solutions for private label fragrances,

beauty and home scents.

2018 brings expansion to our already thriving business with the opening of another production facility in the UK. With the USP of Made in England we are producing for Sarah Jessica Parker, C&A, Blue Inc, Racing Green and more.

Fun Facts


Laurelle London was founded in London.

0 +

Since our launch we have successfully launched over 250 sku's to market.

0 %

We partner with great companies to provide great experiences for their customers.

Our Mission

Laurelle London is a market leader in the development, formulation, and supply of fragrance and beauty products, including its own portfolio of brands.

Our Focus

Our business strategy is to expand our operations, expertise and resources assets across two complimentary and connected value streams, which are our own brands and our private label manufacturing. Within each value stream we have strategic bench marks in place to allow us to focus on all areas to ensure we continue to grow in the medium and long term.


Our manufacturing  focusses on the development, formulation, and supply of fragrance and beauty products for customers which include many of the world’s leading brands.


We are pleased to announce that William Hunt Oud de Parfum won The British Society of Perfumers 2018 Fragrance Excellence Award within the Men’s Fine Fragrance Category.